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  3. Dksh Expands Exclusive Partnership With Hygiena A Global Leader
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  • 23 Jan 2025
  • Admin
  • News Article

DKSH Expands Exclusive Partnership with Hygiena, a Global Leader

DKSH Business Unit Technology has formed a partnership with Hygiena, a prominent provider of rapid microbial detection, monitoring, and identification solutions. Under this agreement, DKSH will offer comprehensive market analysis, marketing, sales, distribution, and after-sales services, ensuring Hygiena’s cutting-edge products reach key industries in Malaysia.

Hygiena’s innovative products, including Adenosine Triphosphate (ATP) Cleaning Verification systems, are engineered to uphold stringent hygiene standards and ensure safety across diverse industries. Through this expanded partnership, Hygiena aims to strengthen its market presence and enhance its brand reputation by leveraging DKSH’s deep local expertise and robust distribution network. DKSH’s comprehensive services will span critical sectors such as food and beverage, healthcare, hospitality, pharmaceutical manufacturing, water quality testing, cosmetics and personal care, transportation and logistics, and educational institutions.

“We are excited to expand our partnership with DKSH in Malaysia, building on our successful collaborations in Cambodia, Laos, and Myanmar. DKSH’s proven expertise and strong market presence make them an ideal partner to help us deliver our innovative diagnostic solutions, ensuring safety and compliance across essential sectors in Malaysia,” said Khun Surada Ketruang, regional sales manager, SEA at Hygiena.

Robert Puschmann, vice president, business unit technology, Singapore, Malaysia, and Vietnam, Digital and Operational Excellence at DKSH, remarked: “Expanding our partnership with Hygiena into Malaysia is a testament to the strong collaboration we’ve built. This exclusive partnership perfectly aligns with our commitment to delivering advanced technological solutions. By leveraging DKSH’s market expertise and extensive distribution network alongside Hygiena’s innovative products, we are confident in driving mutual growth and meeting the evolving needs of our customers in Malaysia.”

Hygiena’s mission is to create innovative diagnostics for a healthier world. It develop, produce and provide best-in-class One Health Diagnostics solutions from farm to fork to our global customer bases.

DKSH's purpose is to enrich people's lives. For almost 160 years, DKSH has been delivering growth for companies in Asia and beyond across its Business Units Healthcare, Consumer Goods, Performance Materials, and Technology. As a leading market expansion services provider, DKSH offers sourcing, market insights, marketing and sales, eCommerce, distribution, and logistics as well as after-sales services.

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